Paying commission on sales you'd have made anyway?
Coupon extensions pop up at the basket and take the credit. Benson names them, blocks the ones you don't want and proves what blocking was worth.
14 days of everything in Own. No card. Then Free, unless you pick a plan.
- Block extension pop-ups by rule
- Free to watch on every plan
- A holdout behind every block
Clicks your ad
You paid for this visit.
Gets to the basket
They're close to buying.
Opens a coupon extension
The partner may get the credit.
Did the extension help them buy, or just take the last click?
Here's what's happening at your checkout.
You paid for the click. A shopper lands from your ad, browses and fills a basket. Then a coupon extension slides in, finds a code and drops its affiliate cookie on the way out.
The order looks normal. But the network now says its partner made the sale, so you pay commission on it, often with a discount you never meant to give.
You could ask the network to drop the partner. You'd lose the shoppers it genuinely brings in, and you'd be arguing from their report, not yours.
You could scrap your discount codes. The extension stops finding them. So do your VIPs, your email list and every campaign you paid to build.
Or you could block the pop-up, and measure it.
Benson spots the extension in the session and blocks its pop-up by rule, on the pages and traffic you choose. A holdout keeps a slice of shoppers unblocked, so revenue per session tells you whether blocking paid.
Three ways extensions cost you.
01 · The problem
Commission on orders you already earned.
Your ad brought them in. A cashback pop-up at the basket takes the last click.
The fix
Block the pop-up that takes the credit.
Block coupon and cashback pop-ups by page, source, country or device. The sale stays yours.
02 · The problem
Private codes, gone public.
The code you sent your VIP list turns up in a coupon extension for anyone.
The fix
Catch the extensions offering them.
Benson names every extension on your cart and checkout pages, so you know exactly what to block.
03 · The problem
A pop-up hijacks the last step.
Ready-to-buy shoppers get pulled into code hunting. Some never come back.
The fix
Block it, and prove it paid.
A holdout leaves a slice of shoppers unblocked, so you see revenue per session with and without Benson.
Benson reports what it can see; consent, sampling and pages without the script leave gaps. Illustrations use sample data.
Watch your own store before you change a thing.
14 days of everything in Own. No card. Then Free, unless you pick a plan.
Whatever you find, there's a next step.
Something's off
Block it.
The extension costs you margin. Switch the rule to Block and let the holdout keep score.
It's helping
Leave it working.
The partner earns its keep. Keep it, and block only where it costs you.
Too early
Keep watching.
Too few shoppers or orders to call it. Leave observe mode on and change nothing.
Start in three steps.
Add your store.
The setup scan picks Shopify, Tag Manager or a snippet for you.
Watch first.
Observe mode shows exactly what a rule would block, for free.
Switch on blocking.
Flip the rule to Block. The holdout measures what it's worth.
The Shopify app isn't ready yet; install with Google Tag Manager or a script today.
Questions
Extensions show up after shoppers arrive from your ads, email or search, so referral reports miss them. Install Benson and look. If there's nothing there, leave the store alone.
Stop paying for sales you already made.
14 days of everything in Own. No card. Then Free, unless you pick a plan.